Peter Blake ‘Books Are My Bag’ Tote Bag
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Sir Peter Blake, often referred to as the “Godfather of British Pop Art”, has designed the collectors’ edition tote for this year’s Books Are My Bag (BAMB) campaign, annually celebrating bookshops in the UK and Ireland.
Blake, 85, who co-created the sleeve design for the 1967 Beatles’ album Sgt. Pepper’s Lonely Hearts Club Band, has created the BAMB tote in his signature pop art style, using colours red, green, yellow and cornflower blue to spell out the word “read” with a fuscia border.